Managing Business Relationships, 2nd Edition
Author: David Ford
No company can be an island in today's business world. Each one is locked into a complex network of relationships with suppliers, customers and other business partners. To be effective, managers within companies must constantly assess these relationships and the intentions, actions and reactions of their counterparts within them. Indeed, managing its relationships and its position in the business network has become the critical task on which a company's very existence stands or falls.
This new edition of Managing Business Relationships aims to help managers and students understand the reality of business networks and how to manage in them. It has been entirely rewritten to include the latest thinking and research from the IMP (Industrial Marketing and Purchasing) Group.
The book
* provides a structured way to understand business networks and their effect on the practicing manager.
* offers a complete analysis of management in different relationships including those with suppliers, customers, distributors and development partners.
* includes a brand new and easy to understand model of managing in networks.
This book is vital reading for students of business marketing, purchasing, business networks and relationship management at the MBA and final year undergraduate level. It will also be a valuable resource for all managers operating in business markets, including those in purchasing, marketing, technical development and distribution.
Book review: Vitamania or Yoga
Economics of the Law: Torts, Contracts, Property, and Litigation
Author: Thomas J Miceli
Over the past two decades, the field of law and economics has matured to the point where scholars have employed the latest economic methods in an effort to understand the nature of legal rules and to guide legal reform. This book is the first to provide a broad survey of this scholarship as it has been applied to problems in torts, contracts, property, and litigation. It will therefore serve as a convenient reference guide to this exciting field.
Table of Contents:
1 | Introduction | 3 |
2 | The Economics of Tort Law: The Basic Model | 15 |
3 | The Economics of Tort Law: Extensions | 39 |
4 | The Economics of Contract Law: Remedies for Breach | 71 |
5 | The Economics of Contract Law: Mistake, Impossibility, and Other Doctrines | 92 |
6 | The Economics of Property Law | 115 |
7 | Government Taking and Regulation of Private Property | 137 |
8 | The Economics of Litigation and Settlement | 156 |
9 | The Economics of Frivolous Litigation | 181 |
Notes | 201 | |
References | 220 | |
Index | 231 |
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