Worldwide Destinations or Development and Management of Visitor Attractions

Worldwide Destinations: The Geography of Travel and Tourism

Author: Brian Bonifac

Worldwide Destinations: the geography of travel and tourism casebook provides over 40 comprehensive case studies of international tourism destinations. A companion text to the core textbook Worldwide Destinations 4th edition, these cases contextualise the learning and provide real life illustrations of the theories covered.

Cases are drawn from all regions of the world and include:

* London Docklands: waterfront regeneration and tourism development
* Adventure Tourism in Scandinavia
* Cultural Tourism in Madrid
* Safari Tourism in Zimbabwe
* Attractions tourism in New York City
* The impact on tourism in Asia
* Pro poor tourism initiatives

The text provides thorough guidance on using the case studies for maximum benefit to both students and lecturers, with assignments and study tips for each case.

* A companion text to the leading textbook Worldwide Destinations now in its fourth edition.
* Comprises over 40 international case studies
* User friendly, providing hints and tips on how to use case studies as a method of learning, and what can be drawn from each case

Go to: Onions Are My Husband or Birth and Fortune

Development and Management of Visitor Attractions

Author: John Swarbrook

Now in its second edition, the successful 'Development and Management of Visitor Attractions' has been fully revised and updated to cover the latest issues in this ever-changing area of tourism.

New features/topics include:

* The Millennium Dome
* National Lottery funded projects
* International case studies
* Updated statistics and examples

The author examines the factors that contribute to the success of visitor attractions. 'The Development and Management of Visitor Attractions' 2nd Edition, covers every aspect of the process of developing and managing different kinds of attractions. Theories explored throughout the text are illustrated through a range of examples and case studies drawn from a number of countries.

Completely revised and updated
'One-stop-shop' and reference book on the principles of setting up and managing all types of attractions.
New, international case studies

Booknews

Examines factors that contribute to the success of visitor attractions and covers the process of their development and managment. Considers challenges such as marketing, operations, and human resource management. Concepts are illustrated with a range of examples and case studies drawn from a number of countries. Intended for both undergraduate and graduate students in tourism and leisure. The author teaches tourism management at the Center For Tourism, Sheffield Hallam University. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Table of Contents:

	Preface to the first edition
	Preface to the second edition
	Acknowledgements
	List of figures
	List of tables
Pt. 1	The Context
1	Introduction	3
2	The role of visitor attractions in tourism	17
3	The visitor attraction product	40
4	The visitor attraction market	67
5	The business environment and visitor attractions	103
Pt. 2	The Development of Visitor Attractions
6	The development process and the role of feasibility studies	119
7	Factors influencing the success of visitor attractions	134
8	Financing visitor attraction projects	143
9	Designing visitor attractions	161
10	Project management	174
Pt. 3	The Management of Visitor Attractions
11	The role of the manager and management styles	185
12	The marketing concept	196
13	Strategic marketing planning	204
14	The implementation of marketing strategies	222
15	Human resource management	244
16	Financial management	268
17	Operations management	289
18	Ethical challenges in attraction management	299
19	Managing quality	314
20	Managing change and planning for the future	333
Pt. 4	Case Studies
1	Lessons from the Millennium Dome, London	345
2	The Millennium Commission and attraction projects in the UK	346
3	Relationship marketing: the RAF Museum, Hendon, UK	348
4	Industrial tourism: 'The Potteries', UK	349
5	Parcs d'attractions in France	349
6	Visitor attractions in Paris	351
7	Parc du Futuroscope, France	353
8	The clubs of Ibiza	354
9	The product life cycle and Legoland, Denmark	355
10	Mine attractions in Norway	357
11	Bay Street complex, Malta	358
12	The impact of political change on the attractions sector in Russia	358
13	The management of archaeological sites in Greece	359
14	Major museums in New York	360
15	Leading theme parks in the USA	361
16	Disney California Adventure, USA	363
17	Special interest attractions in South Africa	363
18	The international casino market in New Zealand	364
19	Visitor attractions in Brazil	365
20	Sporting attractions	367
21	Food and drink attractions	368
22	The evolution of wildlife attractions	369
Pt. 5	The Future of Visitor Attractions	371
	Bibliography	394
	Index	403